The Creepy Crawly Bed Bug Issue

GM. This is Hosts Toast, the newsletter that’s like the Ikea of Serviced Accommodation, everything you need just without the Meatballs!

Here’s what's in today’s trolley:

Airbnb hosts will always find away around legislation, we look at how they are doing it in New York. Also we have a tip to help get more direct bookings and our weekly look at what we should be doing now to grow and strengthen our business...

📰 Interesting News from the Property World

The Bedbug Buzz: What's Really Creeping in Paris Streets?

Paris is buzzing with bedbug reports, causing fear of infestations, but experts say the hype is unwarranted. Bedbugs are a global issue, and resistance to pesticides, international travel, and changing pest control practices are responsible. Understanding the facts and knowing how to identify and manage bedbugs can alleviate anxiety.

💡 Tips and Advice/Things not to do

Pest Control 101: Your Ticket to Happy Guests and a Healthy Investment

Owning a holiday let can be a rewarding investment, but it comes with responsibilities beyond just providing a cozy getaway for guests. One essential task is regularly inspecting your property for pests and bugs. Here's why it's crucial:

1. Guest Comfort and Satisfaction: Your guests' comfort is paramount. Nobody wants to encounter uninvited creepy crawlies during their vacation. Regular bug checks ensure a pleasant stay, leading to positive reviews and returning visitors.

2. Protect Your Investment: Pests like bedbugs, ants, or rodents can cause damage to your property. They chew through furniture, upholstery, and even electrical wiring. Identifying and addressing infestations early saves you from costly repairs.

3. Reputation Management: In the age of online reviews and social media, a single negative experience can tarnish your property's reputation. Preventing bug-related issues demonstrates your commitment to guest well-being.

4. Legal Obligations: Depending on your location, you may have legal obligations to maintain a pest-free environment for guests. Ignoring this could result in fines or legal trouble.

5. Health and Safety: Some pests carry diseases or allergens that can harm your guests' health. Protecting their well-being is not just ethical but also a legal obligation in many places.

Pest Control 101: Your Ticket to Happy Guests and a Healthy Investment

🛠New Tool/App of the Week

Mt Favourite … MidJourney

Midjourney is an AI model that can generate images from text descriptions. It can be a useful tool for creating marketing materials for your holiday let business, such as:

1. Unique and eye-catching images for your holiday let listing. You can use Midjourney to create images of your holiday let that are unique and will stand out from the competition. For example, you could create an image of your holiday let with a festive twist, or an image of your holiday let in a beautiful natural setting.

   

   One of my creations for my Beach House

2. Social media posts and ads. Midjourney can be used to create engaging and visually appealing social media posts and ads for your holiday let business. For example, you could create a post with an image of your holiday let and a festive message, or an ad with an image of your holiday let and a list of its features.

3. Promotional materials. Midjourney can be used to create promotional materials for your holiday let business, such as flyers, brochures, and postcards. For example, you could create a flyer with an image of your holiday let and a list of its features, or a brochure with an image of your holiday let and a description of the local area.

4. Video content. Midjourney can be used to create video content for your holiday let business, such as property tours and promotional videos. For example, you could create a property tour video with images of your holiday let and a voiceover describing its features, or a promotional video with images of your holiday let and the local area.

5. Logos and branding. Midjourney can be used to create logos and branding for your holiday let business. For example, you could create a logo with an image of your holiday let and a catchy name, or a branding style guide with colors and fonts that you can use across all of your marketing materials.

Look out for a full beginners guide to MIDJOURNEY coming out in a few weeks time … I love it and I’m sure you will too!